Superior Highly Practical Result Driven ...
Available throughout the UK.

For Teams and Individuals

We offer world class training for teams and individuals, delivered in a way that suits you

B2B Sales

Solution Selling

B2C Sales

Retail Sales

Relationship Selling

New Salespeople

Advanced Selling Skills

Consultative Sales

Fact Find/Need find

Inbound/Outbound Telephone Sales

How we deliver our courses

Face to face on your site training for your team

Online public open courses for individuals

Online training courses for your team



If you can answer yes to any of these questions we need to talk

We want to close more sales

We need to turn leads into sales

We are looking for a process that works for our team

We need to qualify prospects effectively

We need to use the right questions to establish customer needs

We have to establish the decision maker

We have to find a proven method for managing objections

We need to find more prospects

We need to manage rejection and call reluctance

We have to discover the right questions to ask

We have to use our USP to our advantage

We need our salespeople to have the tools to achieve success

Our training will cater for all different ways people learn and can be tailored to match your teams specific needs and delivered on your site.


Contact For More Information

We offer In Company tailored versions of this course content specifically to match your needs designed and delivered for your staff and delivered on your site on a date that suits you

Small sample of our Clients

smurfit kappa
the celtic football club
crown paints
joseph heler cheese
morrison utility service
rother district council
vip ski
webtec corporation

What our clients say

Effective Sales Training Since 2002


Training for every level of sales from beginner to advanced

Training offered at any location throughout the UK

Working with all industries and sectors large and small

Delivering step by step sales process that works for your business

Training delivered by a European Master Trainer with a proven track record

We will get the results you want to achieve

Handpicked trainers to get you the best results

Unrivalled customer feedback, numerous references available

Our trainers carry out CPD to remain top of their game

Full guarantee on all our training

Follow up training support option

Competitive pricing structure

Experience of wide range of industries

Feedback 4.87 out of 5 in 18 disciplines

Trusted by Industry and Market leaders

Highly engaging participative and practical

All training based on Best Practice Techniques

99.7% of customers say they would recommend us

Tailored Training for your team delivered on your site

Our highly engaging, practical, and participative training, will be designed, tailored, and delivered to match the specific needs of your team, giving you the results you want to achieve.

We can cover every aspect of sales and design it specifically for your business, your industry and your sector.

The steps involved in arranging this bespoke training for your team is simple. Firstly, we will discuss your requirements, we then go about designing a course which will get you the results. We will send this to you as a proposal, if you are happy with the content, price, and what we are offering, we then discuss a training date that suits you and your team.

We travel to you, and deliver this on your site or wherever you wish in the UK. We can also design and deliver online courses to match the specific needs of your team.

Your team will receive the most up to date tools and best practices to ensure you achieve the results you need.

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    We can get you the results you want

Online Training for you or your team

We offer online training for both Open Public Training and also for tailored training for your team.

The training is the very same content as face to face training but delivered online using Zoom or another proven tried and tested online platform.

We also ensure the training is engaging, practical, interactive and successful.

The online training will be carried out by a European Master Trainer and you will Achieve the results you need to achieve.

In summary we offer tried proven and tested online training for:
1. Individuals wanting to join others in a public group
2. Companies who want to train their team
3. Individuals who want 1:1 coaching

Our Highly Popular Open Public Sales Training

This is deal for any individual who is looking to learn the skills of closing more sales. We offer generic effective sales training public courses throughout the UK face to face and online.

The courses focus on the attitudes, skills, and knowledge, necessary to create more sales opportunities and close more sales. Below is a course outline for our Public Open Course.

Our open public courses will offer you a step by step blueprint to follow in all aspects of selling.

The training is for both the experienced and inexperienced salespeople who are looking to improve their sales ability and results.

Course Content for Effective Selling Skills Open Public Course

NOTE: We can also deliver this onsite face to face or online for your team
We can also tailor the course for your team

Discover a sales process that works for you

Questioning techniques to establish customer needs

8 Closing statements/questions to achieve more sales

How to sell more to existing customers

How to sell more to new customers

How to identify each step of the sales cycle

Know what to say and do at each step of the sales cycle

Discover the attributes and skill sets of top salespeople

Know the 7 steps you need in each sale

How to make the most positive impact in the first 30 seconds

Establish the decision maker in a proven tested way

Know how to get past the gatekeeper time and time again

Learn how to qualify customers at each step of the sale

How to set and achieve stretching but achievable sales targets

How to handle rejection without taking it personally

How to use your product benefits to close sales

How to get the customer to say ‘Yes’

How to establish customer needs in 3 easy steps

How to present your product as a solution to customer needs

How to build rapport, likeability, credibility and trust

How to identify objections and know the answers that work

Use the 7 – step toolkit for managing objections successfully

How to ask relevant questions and actively listen to sell more

How to make effective sales presentations

How to close more sales and improve your closing ratios

Understand what motivates people to buy and how to use it

How to identify buying signals and what to do

How to control and lead the sales conversation

How to set appointments that work

Know 20 ways to help increase sales

Key areas for the public open course training above

NOTE: This can be tailored for your team

Understanding your role as a salesperson

Identifying a process that works for you

Knowing the 7 step in each sale

How to get to a ‘YES’ to close more sales

How to plan your day to achive more sales

Selling yourself and the product successfully

6 steps to managing objections and rebuttals

Setting out a plan to achieve your targets

Organising your day to create more sales time

Knowing the correct questions to ask

Building rapport skills for trust and likeability

Cross selling and up selling skills

Getting more from each sale

Establish the clients needs and provide solutions

Sales Presentation skills and 7 steps to closing

Knowing tips from top salespeople

Success always starts with a first step